Erik Olander was born in June of 1918. After his freshman year at RISD studying graphic design, he voluntarily enlisted in the Navy. (All of the recruitment posters the government produced paid off.) He was stationed aboard the USS Nicholas and spent time mostly in the South Pacific. He was proud of his service and he was proud of himself.
He was honorably discharged from the Navy in July 1945, and resumed his studies at RISD that fall. After graduation, he began his professional career as a key line artist for a storied advertising agency in Manhattan. The first account he worked on was a major Swiss watch company the firm had acquired in 1946 (rhymes with Solex…). This was when Erik first became interested in wristwatches. He could afford Timex, and you can see from his collection below where the inspiration for the Brightwork came from.
He married a sweet girl from New York in 1952 and never looked back. Raised 2 pretty decent kids, and on all accounts, died a content man.
His inspiration will become clear as you explore his history, philosophies, and words of advice. This takes time, as all good stories do, so make sure you sign up for the Olander Watch newsletter to learn more about the fascinating man whose name adorns the dial.